Landing page optimization – An easy way to better conversion

It is often believed, appearance alters perception. A landing page should be a culmination of aesthetic elements, simple explanation of products/services and a quick way for the user to get in touch with you. In a world where everyone is time-bound and in a rush, the primary goal of the developer is to enthrall the visitor by showcasing his page in such a way, that the reader spares the second minute looking at it! It takes a short, crisp and uncluttered landing page that leaves the visitor with little to read, but enough to explore. The page is the cradle
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10 Easy Steps To GDPR Compliant Web Design

What is the EU GDPR and when does it become law? Considering the basics of GDPR, in a nutshell, it’s a set of regulations that replace previous directives from the EU on data protection. The way that data is handled today – and the amount of it – is almost unrecognizable to 20 years ago when the last directive was made. Do the new laws apply to every business or do you have to be in a specialized industry? What are the key changes surrounding the basics of GDPR? As you can imagine, in 200-odd pages there are quite a
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Improve Productivity With Custom Web Application Development

It is very common for businesses to choose off-the-shelf applications for a specific purpose, such as QuickBooks for accounting or SalesForce for CRM system. But are you getting the most of these off-the-rack solutions? What if your needs are more specific, what if you discover technology gaps that are hindering your organization’s efficiency, or when your off-the-shelf solution does not interact with each other, what should you do? So what’s the solution? Consider custom web application development. Most mainstream web apps are free to use, with subscriptions available for businesses that need faster transfer rates, more space, increased security and
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Mobile App Development Trends for 2018 and Beyond

Today, the mobile app ecosystem is one of the biggest technology, with over 6 million of mobile apps present in the mobile app store. Throughout 2017, businesses have realized that adopting a mobile app strategy in no longer trendy investment, but a necessity to survive in the market. With this list of mobile app development trends, you’ll know what to look out for, what should you employ in your app, and what the popular trends of the year 2018 will be. Chatbot Chatbots are a huge trend currently, and it will continue to grow in the coming years. Chatbot interaction
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2-factor authentication for your web app using Google authentication

With every hack, every breach, every lost or stolen phone, online users experience a similar feeling: How do I enhance my online security? Usernames and passwords – no matter how unique they might be – are not poised to protecting your accounts and devices anymore. What’s even worse, more than 65% of users use the same password everywhere, making it incredibly easy for hackers to breach your account. So, the question arises, what you can do to enhance your online application security? Google Authenticator offers you an extra layer of protection, in addition to passwords, to drastically reduce the chance
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ADA Compliance leads to better conversions & accessibility

Many Pulse web systems are designed from the ground up to be ADA compliant, our web engineering teams specialize in meeting and exceeding ADA compliance regulations. If you have a website that needs to be built or a site that needs to meet ADA compliance guidelines get in touch with a Pulse representative. In 2018, one of the biggest trends in the website development space is the inclusion of  American Disabilities Act (ADA) compliance. To learn more about the necessity of ADA compliance, let’s try a small experiment. Launch your browser, find your favorite website, and close your eyes and
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.Net Core Development for better performance and scalability

On June 27th, Microsoft declared the release of a project that was awaited with bated breath by the entire development community – .NET Core. With the new release, Microsoft has completely overhauled the existing ASP.NET framework that now not only equips you with greater flexibility but also enables you to gain a competitive edge when building high-end applications. .NET Core is an open source web framework for developing advanced, sophisticated web applications, that can be both developed and run on Windows, Mac, and the Linux. It is developed on the MVC framework combining the features of MVC and Web API
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Startups Need Digital Marketing Solutions for Quicker Growth

The speedy growth of modern businesses today can be attributed to their quick adoption of online marketing solutions. Now that technology has effectively penetrated all parts of life and made consumers extremely dependent on their computers and devices, any business that is yet to embrace digital marketing is definitely missing out on the opportunities for growth that it offers. Too often, small businesses and startups fail to maximize online marketing simply because they don’t know where to start. Digital marketing means more consistent branding – Online marketing solutions present unique opportunities for your small business and startups to create and
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5 Best Practices to Enhance Your Mobile App User Experience

The success of your mobile application development is contingent on several different factors, the most important of which is user experience. Quality user experience can mean the difference between a successful app and a flop, which is why it is critical that you keep in mind best app development practices aimed at enhancing user experience when finalizing the design of your upcoming mobile application. Here are 5 best practices to keep in mind: Make your users and their goals a priority. While fulfilling your business goals should be an important driving force behind your mobile application development efforts, the priority
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Top Web Development Trends to Look Out For In 2018

‘The Only Thing That Is Constant Is Change’  holds true especially for the web development industry. Web application development is evolving every second and 2018 will be no different. User expectations are rising, and it is more critical than ever to design and build digital experiences that are intuitive, seamless, engaging, and inspiring. To keep with the changing times and user expectations, here are the top web development trends that you need to look out for in 2018. Single Page Websites Single page websites are gaining popularity owing to its simplicity and ease of use. As all the content is
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