Revolutionizing Dental Services: A Case Study on Robocrown’s Personalized Website

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AuthorDilip MeraniProject Coordinator

When off-the-shelf technologies fall short, Dilip steps in with his mastery in crafting custom WordPress plugins and JavaScript solutions. His innovative approach and expertise in navigating complex tech challenges make him an indispensable asset for bespoke software development needs.

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Meet the client:

Digital Direct Dental is pioneering the dental industry by introducing RoboCrown — the world’s first fully robotic zirconia crown production line. Digital Direct Dental is driven by a commitment to quality and customer satisfaction and utilizes the latest AI and robotic CAD/CAM technologies.

The team at Digital Direct Dental offers high-quality digital restoration services utilizing their state-of-the-art digital dentistry facilities and advanced 3D printing technology that excel in precision fabrication for dental restorations. With these impressive features, Digital Direct Dental is set to revolutionize digital dental solutions, providing personalized products that are both comfortable and aesthetically pleasing.

Need:

RoboCrown needed a website that would serve as an informative platform, enabling visitors to explore the services they offer conveniently. They approached our custom software development company to develop a website that would serve as a comprehensive platform to showcase their dental scanning services and provide a seamless experience for potential customers. RoboCrown wanted to emphasize its services, which include Full-Contour Zirconia and Customized Titanium Abutment services while providing an automated process for submitting scans of patients’ teeth. In turn, this would better facilitate dental clinics and increase customer satisfaction.

Solution:

RoboCrown enlisted our help to build a modern website that would serve them for years. We began with a Discovery phase, which entailed researching their target audience and identifying the critical web pages. The ‘Services’ page emerged as one of the top priorities, where visitors could explore RoboCrown’s dental restoration services in detail.

The visual design phase was then conducted to refine the website’s aesthetics. To this end, appropriate imagery, colors, typography, and icons were chosen to align with RoboCrown’s brand identity and create a visually appealing experience for visiting users.

Following this, a detailed development process was undertaken to achieve a sleek user interface and seamless user experience. Our team worked hard to ensure all features on the website functioned correctly while remaining aesthetically pleasing at the same time. The result was an elegant site displaying Robocrown’s best capability and values for everyone to see.

Here are some of the features we added to the website:

CMS-driven WordPress website: RoboCrown was able to update and manage its website content easily to keep its offerings up-to-date with a CMS-driven WordPress website. This approach gave RoboCrown the flexibility they desired to ensure that their audience had access to accurate and current information.

Wetransfer.com: We integrated Wetransfer.com to facilitate the smooth transition of dental cases from clinics to RoboCrown. Using this service, clients can securely and conveniently transfer their dental cases without any potential impediments, allowing for a seamless workflow.

Request forms: We streamlined the process of acquiring free scanners for dental clinics with our specially designed request forms, ensuring a quick and efficient application experience.

Service pages: The website’s design is centered around delivering in-depth information regarding the Full-Contour Zirconia and Titanium Abutment services. The site offers detailed explanations of these offerings, illustrating their advantages and remarkable quality.

To showcase their advanced technology, we’ve created dedicated sections on the website outlining details of the two scanners the client offers. This information provides deeper insight and lets customers make more informed decisions when choosing RoboCrown for their scanning needs.

Detailed videos: The engaging visuals provide a visual resource for visitors to learn about the client’s products, technologies, and benefits. Visitors can now gain a comprehensive understanding of Robocrown’s expertise and value proposition quickly and easily.

Result:

RoboCrown’s new website has paid dividends, improving customer engagement and significantly benefiting all stakeholders. By providing a qualification request form, Wetransfer.com integration, and allowing site admins to make their updates, Robocrown made a lasting impression on its users. The outcomes of this project included:

  • Elevated brand loyalty.
  • Higher website traffic.
  • Better conversion rates.
  • A strengthened reputation in the dental industry.

Our team’s dedicated work during the Discovery and Design phases enabled them to create a modern digital experience that will position RoboCrown for long-term success in the expanding dental market.

Ready to take your business online? Pulse Solutions specializes in creating stunning websites that reflect your brand identity. Get in touch to discuss your website development needs.

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