Autotronics is recognized as the UK’s leading and most experienced company specializing in auto repair services such as Immobiliser repair, Turbo Actuator repair, ABS pump repair and many more. The company possesses vast experience, technical knowledge, and high-end equipment to provide top-quality solutions adapted to every possible auto issue. With more than 20 years of experience, today Autotronics is the biggest player in the automobile repair industry.
Autotronics came to us as an established brand with a massive customer base. They wanted to expand their business online and make their services directly available to the customers on their eCommerce website.
Autotronics gave us a one-line brief – They wanted to design an eCommerce website that offered a seamless experience to their customers, so they can quickly view, browse, and book their services online – in as little time as possible.
The main project challenge was to conceptualize, design, and create a user-friendly and intuitive website portraying the essence of Autotronics – while meeting stringent deadlines. Another challenge was to coordinate with the shipping company to schedule the pickup of the defective car parts in accordance with the pickup date requested by the customer. There was a need to take the client’s requirements to the drawing board, in terms of both functionality and technology.
Bringing it all together
The new Autotronics website, is a strong digital asset, driving leads and conversions through user-friendly navigation and intuitive product searching. The advanced user-experience achieves its goal: making it extremely simple and easy for customers to find and book the repair service they need. After successfully launching the new website, Autotronics has exceeded performance goals in the following areas:
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