Drupal is an extremely extensible content management system offering speed of development and easy management interface.
Pulse Solutions has a specialized team of programmers offering professional Drupal development services and Drupal theme designing services.
With over 11 years of custom development experience we are very well positioned to deliver integrated solutions using Drupal.
Here are 10 reasons why you should seriously be considering Drupal for your SEO-based Web development projects.
1. Advanced URL Control Unlike WordPress, Drupal gives you precise control over URL structure. Each item of content in Drupal (called a node) can be given a custom URL (called a URL alias). In WordPress you are generally limited to one type of permalink URL for all posts. You can override the “post slug”, but it’s much less precise than Drupal’s URL aliases. You can also automate custom URL structures for each different content type with the Pathauto Module. The Global Redirect Module will automatically 301 redirect the internal Drupal URL to the custom URL alias. Unlike many other content management systems, Drupal’s content pages have nice clean URLs. This offers an unbeatable SEO advantage.
2. Custom Content Types and Views. You can use the Content Construction Kit (CCK) and Views Modules to create new content types and create advanced custom views for them without writing any code. A few examples of content types are blog posts, news stories, forum posts, tutorials, classified ads, podcasts. You can create as many custom content types as you would like and display them in many different ways. Most content management systems would require writing code to accomplish these tasks, but there is no programming knowledge required to do them in Drupal. Several Pulse clients can create pages, sections and completely new navigation structures with little help.
3. Revision Control. You can configure Drupal to save a new version of your pages every time they are editing. That means that you can go back to view or revert old revisions if you want. This is very useful when several individuals are entrusted to keep the content updated and mistakes can easily be fixed.
4. Taxonomy — Drupal has a powerful taxonomy (category) system that allows you to organize and tag content. Each Drupal vocabulary (set of categories) can be limited to certain content types. For example, you could have blog contents that allowed free tagging (similar to WordPress categories), while your news section might have a different vocabulary (set of categories) that could only be selected from an existing list of categories. You can also have hierarchical categories, with single or multiple parent categories. Drupal’s advanced taxonomy features, combined with CCK and Views, allows you to easily target all of those long-tail keywords that you researched in Wordtracker.
5. User Management Drupal was designed for community-based Web sites and has strong user role and access control functionality. You can create as many custom user roles with custom access levels as you need. For example you could create the following roles, each with different levels of access to your features: anonymous visitor, authenticated user, moderator, editor, webmaster, admin. You can keep the advanced user management features (like multiple blogs) turned off if you don't want them, enabling them later if your site grows to a point where you would like to add more community features.
6. Page Titles and Meta Tags Drupal’s Page Title Module gives you custom control of your HTML title elements, while the Meta Tags Module gives you control over your pages individual meta description tags. This is difficult in some content management systems, but it’s easy with Drupal. This is why Drupal web sites outperform all other CMS systems in terms of Search engine optimization.
7. Excellent Documentation Documentation includes the official handbooks, the massive API Reference, numerous tutorials, blogs, videos, and podcasts, and the excellent new book Pro Drupal Development. This means easier, cheaper and stable development.
8. PHP Template Drupal uses the PHP Template theme engine by default. Theming in Drupal is very easy and doesn’t necessarily require any PHP knowledge. This means designers can work independent of developers offering a very good advantage to
9. Drupal If you want a feature that is not built into Drupal by default, chances are that someone has already written a code snippet for it and posted it in the code snippets section of Drupal.org. It’s easy to pick up code from snippets and integrate into powerful end user solutions.
10. Large and Friendly Community With so many major sites using Drupal, it’s not going away soon. For an idea of the size of the developer community, take a look at the long list of community-contributed modules. The Drupal forum is highly active and is a great place to get your Drupal questions answered. You can also find Drupal support on IRC chat on channels #drupal-support and #drupal-dojo. Pulse engineers often use this community to deliver the best solution for our clients.