Keystone Capital Markets is a leading investment bank that provides financial advisory and M&A advisory services to middle market businesses. It also provides banking services to domestic and international middle markets seeking liquidity to raise growth capital.
Keystone Capital Markets is a leader in investment banking, but it did not have an online presence. Not having a personalized website resulted in losing a crucial spot in one of the biggest marketplaces today – the Internet. With competitors already taking advantage of the digital space, what they needed was a way to better connect with their clients and the audience they wanted to reach.
After completing due diligence and examining the requirements of the client, Pulse team proposed to design a feature-rich Wordpress (CMS) based website to fuel the client’s proposition.
Catering to the expectations of Keystone Capital Markets clientele, our designers crafted a website with a polished look and feel. Subtle texture, prominent logo placement, and modern style contributed to a contemporary look. Our design team eliminated the stuffy feel that is commonly associated with financial websites – instead, the website looked sharp, stylish and elegant at the same time.
Launching a responsive web design has allowed Keystone Capital Markets to take strategic advantage of the digital marketplace. It helps to provide a high-end experience to users, which has resulted in increased visits, engagement, revenue, and a loyal user base.
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