Web 2.0 means different things to different people, every industry expert has a
new definition of this well used and abused term.
At Pulse we define Web 2.0 as simply “function before design”. Websites in the past
have endeavored to primarily look good, the concentration always seemed to be aesthetic
appeal.
This approach failed to enthuse the audience who found using websites both confusing
and time consuming.
Web 2.0 websites keep function and usability above everything else, this means getting
to the point quicker. This new model tries to make users part of the website by
giving an active role in the form of comments, reviews, blogs i.e. "Architecture
of participation".
Pulse has been building Web 2.0 websites since 2005. Several of our websites have
been pioneered in this technology. We have received numerous accolades for the simplicity,
powerful functional and aesthetic appeal of our systems that truly match up to Web
2.0 expectations.
Building Web 2.0 websites comes natural to our design team as our recipe for online
success relies on the following principles:
Function before design
Keep it simple
Load it up before the eyes move away
Get them there within 3 clicks
Ensure universal compatibility
Use technology to simplify not complicate
Build it to scale
Web 2.0 websites often use technologies like advanced CSS and AJAX to save users
time and produce
desktop software type interactivity.
Syndication is another innovation that’s associated with Web 2.0. Sharing information
and user information has become a lot simpler with the advent of standards like
RSS and ATOM. A number of Web 2.0 websites use syndication to greatly enhance user
experience.